HOYT-EATON MERCHANTILE CO.
AN ARTICLE EXTRACTED AND TRANSCRIBED
FROM THE PEABODY NEWS 1901
Contributed by Charmaine Keith (charmain@southwind.net) 1 February 1999

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Peabody News
1901


	We do not claim to be the lonely people, or the best people on earth, for we 
believe "there are others;" we do not believe, nor claim, that our money will buy more, 
any better, or any cheaper goods than will the same amount of "the needful" contained in 
the urns of our contemporaries; and in writing up a brief statement of our humble business 
for the souvenir number of the Peabody News, we would not come with the clarion of trumpets 
nor beating of drums announcing our commercial existence, neither would we ape in our 
message to the public the high-rolling circus advertising style; but would give out in 
English unembellished, concerning our establishment, a few plain, unvarnished facts devoid 
of scallops, furbelows or ruffles-that the world may see and know that we are conducting 
with the locality in which we live, and in every particular commensurate with the wants of 
our busy, thriving, up-to-date little city and surrounding country.

	We were established in 1885 as E. L. Hoyt & Son, and incorporated in 1899 as the 
Hoyt-Eaton Mercantile Company, with E. L. Hoyt, with his ripe experience of forty-two 
years as a merchant, as president; L. F Hoyt, secretary and buyer in the dry goods and 
clothing departments, and A. N. Eaton, of long experience, as treasurer, and superintendent 
of the grocery department.

	Our building is of stone, 100x25 feet, with an annex 24x35. The accompanying 
pictures give a fair idea of it appearance. The south side of the dry goods room is 
shelved from bottom to top, with rolling ladders for reaching the higher shelves, thus 
utilizing every foot of space inside the store. We have also a spacious basement beneath 
the entire structure, affording ample storage room.

	We carry a large stock and a full line of dry goods, including dress goods, 
staples, carpets, rugs, ladies' and gents' furnishings, hosiery, gloves, etc, etc.
	Of clothing we make a ______?  ________? ________?  Girls and boys, all of good 
better and best materials, nicely tailored and warranted to give satisfaction. We can't 
be outdone on clothing. 	

	In shoes we have the best makes ---Selz, Tennants, Wolf Bros., and others, all 
sizes and latest styles. We are agents for " Queen Quality" shoes a very popular make. 
We are solid on shoes for men, women, boys, girls, and children.

	We handle the G. D. Corset-also Black Cat Hosiery---both two well know to admit 
of even a word of commendation.

	We do a cash business-buy for cash and sell for cash or produce. The markets of 
the world are open to us as to others, and we buy in large quantities, and where we can 
obtain the best goods for least money, discounting our bills and saving to every point.
	We are having a large trade, satisfactory to our selves, and, we believe, 
appreciated by our patrons. As well.

	We quote no prices here, but suffice it to say, that in quality of merchandise 
we are always in the top, while in prices we steadily remain at the bottom.
	We are always glad to see our friends, and strangers ever find a cordial welcome 
at our store.